Northampton Police Department launches new website with focus on community outreach

The Northampton Police Department launched a new, user-friendly website with focus on community outreach this week. (Courtesy Northampton Police Department)

 

By Laura Newberry | laura.newberry@masslive.com
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on August 27, 2015 at 2:30 PM, updated August 27, 2015 at 2:31 PM
 

NORTHAMPTON -- The Northampton Police Department has revamped its website for the first time in seven years with an interface much easier for visitors to navigate, according to Police Chief Jody Kasper.

The new site features drop-down menus, a carousel of photos and prominent information tabs that delve into the department's mission.

Kasper said the site caters to three main demographics: Those who are looking for quick information, like phone numbers and access to reports; people trying to learn more about the department, such as its history and mission; and prospective officers who may want to work with the force.

"They can really figure out if they could be a good fit with us," Kasper said of the last group. "We like to think we're a pretty progressive, excellent department, and leaders in the field when it comes to how to police today."

As a result, the "employment opportunities tab" is splashed in bright red at the top of the page, along with "department phone listing" and "forms & reports."

A drop-down menu titled "community services" delves into the department's efforts to connect with the community, with information on Northampton High School's new school resource officer, community outreach and liaison officers and the citizen police academy program.

Kasper said having an updated website that reflects the department's goals is crucial.

"It's our opportunity to say what we want to say about our police department, and provide the public with a detailed and thorough a glimpse of what we do," said Kasper, who was sworn in as chief in June.

Visitors will also notice a new tab called "commend an officer," which allows community members to submit positive feedback on employees.

The site was built by Janel Jorda, owner of Webtactics in Easthampton. Jorda, who also worked on the last redesign, took most of the photos featured on the homepage. The work was done for free.

Check out the new site here.